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Sentec™ BE

Let guests book directly from your website and stop losing revenue to OTA commissions.

Sentec™ BE lets guests book directly from your website, so you keep the revenue that would otherwise go to OTA commissions. It connects with Sentec™ PMS in real time, so availability and pricing are always accurate across every channel.

Sentec™ BE

What Sentec™ BE Can Do for You

Why Hotels Choose Sentec™ BE

Keep more revenue from every booking

OTAs take 15-25% commission on every booking they send you. When guests book directly through Sentec™ BE, you keep the full amount. Over time, that difference is significant.

  • No commission fees on any booking made through your own website
  • Savings compound as you shift more guests from OTA to direct
  • Redirect that margin into better guest experiences or more competitive room rates
  • Direct bookings also mean fewer chargebacks and disputes handled through a third party
Benefit 1 illustration - Keep more revenue from every booking

Own the relationship with your guests

Direct bookings mean you get the guest's contact details, preferences, and history. You can follow up, offer loyalty rates, and build a relationship that keeps them coming back - without going through a third party.

  • Guest contact details go directly to you, not to an OTA
  • Create corporate rate plans with a company code for repeat business clients
  • Use enchanting messages to greet returning guests with personalized offers
  • Send branded confirmation and follow-up emails from your own domain
Benefit 2 illustration - Own the relationship with your guests

Earn more than just the room rate

With built-in upsells for meals, transfers, activities, and extras, guests can add to their stay at checkout. Most hotels see meaningful revenue increases just from giving guests the option.

  • Offer breakfast, spa sessions, airport transfers, and other services during checkout
  • Bundle services into packages that raise the total booking value
  • Set pricing per night, per person, or per reservation depending on the service type
  • Upsells appear during the booking flow so guests decide before they arrive
Benefit 3 illustration - Earn more than just the room rate

Run promotions without the manual work

Flash sales, early bird rates, last-minute deals, promo codes - you set the rules once and the system handles the rest. No spreadsheets, no back-and-forth with an OTA to update a promotion.

  • Set offer date windows and the system activates and deactivates automatically
  • Limit offer availability by quantity to create urgency without overselling
  • Apply promo codes to give exclusive rates to specific guest segments
  • Derived rate plans update automatically when the parent rate changes
Benefit 4 illustration - Run promotions without the manual work

Your inventory is always accurate

Sentec™ BE connects directly to Sentec™ PMS and supported channel managers. When a booking comes in from any channel, availability updates everywhere automatically. No double bookings, no manual corrections.

  • Two-way sync with Sentec™ PMS keeps room availability current at all times
  • Supports integration with STAAH channel managers
  • Manual ARI fetch available in the planner whenever you need to force a sync
  • Stop-sell dates can be set quickly to close out specific dates across all channels
Benefit 5 illustration - Your inventory is always accurate

A booking experience that looks like yours

Guests never feel like they've left your website. You control the colors, logo, and photos of the booking page. A consistent brand experience builds trust and reduces drop-offs at checkout.

  • Upload your logo, set your brand colors, and add a custom background image
  • Add a property photo gallery and YouTube videos to the booking page
  • Set a custom domain so the booking URL reflects your brand, not a generic link
Benefit 6 illustration - A booking experience that looks like yours

Works for one property or an entire portfolio

Whether you run a single boutique hotel or a chain of properties, Sentec™ BE scales with you. Chain admins get a consolidated view of reservations and performance across all properties in one place.

  • Switch between individual property and chain-level views without logging out
  • Manage users and permissions for all properties from a single admin account
  • Each property can have its own branding, rate plans, and cancellation policies
Benefit 7 illustration - Works for one property or an entire portfolio

Reach international guests in their own language

The booking engine supports multiple languages and currencies out of the box. Guests from different countries can browse and book in their preferred language without any extra setup from your team.

  • Enable or disable specific languages from the backoffice
  • Rate plans, cancellation policies, and room descriptions all support translations
  • Guests can switch language and currency directly on the booking page
  • Email confirmations are sent in the guest's selected language
Benefit 8 illustration - Reach international guests in their own language

Make decisions based on real data

The analytics dashboard shows you booking volume, revenue trends, conversion rates, and where your guests are coming from. You get a clear picture of what is working so you can focus on what drives results.

  • Filter dashboard data by date range to compare performance across periods
  • Track which devices guests use to book so you can prioritize the mobile experience
  • View availability request data including searches that returned no results - a useful signal for pricing and inventory gaps
Benefit 9 illustration - Make decisions based on real data